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Marketing

Why Fan-Made Works Should Be Taken More Seriously

Let’s talk fan-made works for a second, particularly fan art and fanfiction. There have been plenty of arguments questioning whether or not fan-made creative works should be considered valid in the world of content creation. In fact, fanfiction has often been referred to as writing that doesn’t require...

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A Millennial’s Guide: Marketing x Snapchat

Snapchat has come a long way since its September 2011 launch, from trying to absorb developers Evan Spiegel, Bobby Murphy, and Reggie Brown’s almost absurd initial concept of sending temporary images to having over 100 million users happily sending off seconds-long pictures and videos that are decked out in...

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