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Social Media

Six Components of a Good Tweet

In the age of social media, people are highly dependent on information that comes from various social media platforms. Content is king in this day and age, and the information that you produce on your social media accounts can determine how influential you become in the social sphere. One successful...

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The Four Big Social Media Trends of 2016

2016 has been a wild ride. We’ve experienced some great things and some things that were not so great. Nevertheless, the breakneck speed at which 2016 went certainly showed in the explosive, dynamic changes in social media trends. Here are four big changes social media experienced this year. 1....

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A Millennial’s Guide: Marketing x Snapchat

Snapchat has come a long way since its September 2011 launch, from trying to absorb developers Evan Spiegel, Bobby Murphy, and Reggie Brown’s almost absurd initial concept of sending temporary images to having over 100 million users happily sending off seconds-long pictures and videos that are decked out in...

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How Hashtags Can Hurt A Brand

Brands, big or small, will take on risks by simply being on a social outlet. What a hashtag campaign does is open up an impromptu forum amongst Twitter users that highlight experiences with a company. While brands hope for a positive reception, sometimes their hashtags take a turn for the...

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