Abstract concrete shapes


Bob Noorda’s Legacy On Graphic Design

The work of Dutch-born Bob Noorda spans decades; the visual identities he has created for various entities can be characterized as succinct and effective. After graduating from the Instituut voor Kunstnijverheidsonderwijs (IvKNO) and moving to Milan, he transformed some of Europe’s popular brands and created his own firm, Unimark...

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The Porsche 911: One Of The Most Remarkable Sports Car Designs

The first thing you think about when you hear “Porsche” is the 911; a rear-engine fastback with unmistakable round headlights that are reminiscent of frog eyes. It’s become the symbol of the German automaker, whose roots began with the Volkswagen Beetle. Unlike Italian sports car manufacturers that will create...

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Logo Redesigns: The Good, The Bad, And The Ugly

As target markets get more technologically savvy and younger, brands take into account the need to rebrand or redesign in order to appeal to them. One of the most prominent changes that consumers may quickly notice is a logo redesign, which is subjected to criticism, thanks to the power of...

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The Skate-Able Home Of Jordan Hoffart

Professional skateboarder Jordan Hoffart grew up in Maple Ridge, British Columbia, just outside of Vancouver. In 2009, he turned pro, garnering sponsors such as Active Ride Shop, Vox Footwear and Bones Wheels and Bearings. By the age of 23, he moved down to Vista, California where he purchased a foreclosure...

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Surreal Drawings By Geoff McFetridge

The work of LA-based artist Geoff McFetridge has been featured in campaigns from Spike Jonze, the New York Times, Nike, The Walker Art Center, and various skateboarding brands, such as Krooked and Girl. His personal blog is riddled with some of his drawings he creates in his spare time. His...

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